1. Enabling focus on core business:
In order for a software solutions company to succeed, it must focus all efforts and resources on delivering an outstanding product. A business cannot create and deliver a fantastic product while also focusing on building a full-fledged reporting solution.
A good option for these organizations would be to deploy a seamless SaaS white-label BI solution. This provides users of the organization’s primary product with rich, full-fledged reporting and embedded analytics capabilities under their own branding.
2. Economical and easy to set up:
After completing a few basic technical steps, the customized reporting portal can be finished in as little as 7-10 days.
A modest one-time licensing fee would be applicable for getting the portal set up. You would also need to sign up for a recurring subscription plan that best fits your needs. As the administrator, you’d have complete control of user and data management, while simultaneously giving your customers a feature-rich reporting platform.
3. Offer domain-specific business insights as a service:
Let us consider a digital marketing company that caters to multiple clients, with a primary focus on marketing campaign optimization.
A re-branded tool such as Zoho Reports would let them easily bring in clients’ data from multiple sources (Google Analytics, Adwords, Facebook etc.), blend it all together, and derive powerful, client-specific insights through charts and dashboards that they can quickly share with their customers.
Users from across the globe could access these reports on demand. In addition, the re-branding capability would give any data-driven business the ability to commercialize their expertise through the power of embedded analytics.
4. Interactive reporting:
Despite its importance, reporting tends to be one of the last features software vendors consider. As a consequence, most in-built prepackaged reports tend to be basic and bland like a set of static tables or charts.
When reporting is handled by an integrated, re-branded SaaS solution like Zoho Reports, it enables companies to easily create and disseminate rich, dynamic and interactive reports/dashboards to all stakeholders.
Functionalities such as Drill-down, Filtering, Search, Commenting, and Annotations are some of the useful interactivity options such an integration provides, empowering end users to independently explore reports/dashboards and derive key business insights.