Senior Living Industry
Lead Genie
Contact Center Operations Platform
The Challenge
Lead Genie needed a centralized platform to manage their high-volume contact center operations serving senior living communities nationwide. Their existing processes involved fragmented data, manual tour tracking, and inconsistent pricing information across multiple communities and corporate portfolios.
The Solution
We built a comprehensive Zoho Creator application with 47,000+ lines of custom Deluge code, featuring role-based access control, automated workflows, and a branded interface supporting their "speed to lead" mission.
206K+
Monthly App Hits
33
Active Users
59%
Daily Engagement
5
Care Levels Managed
Key Deliverables
Community Management System
Tour Tracking & Analytics
Multi-Level Pricing Management
Internal Help Desk System
Role-Based Access Control
Custom Branded UI/UX
Staff Directory & Management
Automated Email Notifications
Technology
Business Impact
- Operational Efficiency: Eliminated manual data lookups with centralized community profiles
- Data Accuracy: Structured pricing management across 5 care levels with audit trails
- Team Productivity: Help desk system replaced fragmented email-based issue reporting
- High Adoption: 59% daily stickiness demonstrates strong user engagement and value delivery
Platform in Active Production Use